Peloton College gives students and graduates the competitive edge needed to excel in their chosen careers. This campaign focuses on the advantages of getting an education from Peloton College.

TARGET AUDIENCE
Diverse Individuals, both male and female, age 18 – 34 interested in getting an education in Medical Coding & Billing and Information Technology Support.

GOAL
To promote Peloton College as a place that provides students and graduates with the necessary skills to secure and excel in their chosen occupational careers.

DESIGN CHOICES
The overall style for these ads is vivid in color and straightforward with the messaging. The colors used are taken from your already existing branding. The use of color is bold and the message is kept simple. The images used are of diverse men and women in the age demographic. The fonts are also kept simple and professional. Most of the themes use the hexagon shape from the logo as a strong graphic element.